Business Strategy (ASAE)
Estimated Time: 19 hours
$219.00
Earn 19 Points for Completing
UPDATED 2024: Because the effectiveness of any business strategy is only told over time, this course throws you to past and future alike. Alongside Sophie, a fellow intern, you’ll learn how to analyze past and present strategic decisions with the added bonus of seeing their impact on future operations. The virtual case studies of two fictional companies, Lion Industries and C.A.T. Enterprises, brings to life the importance of strategic planning and execution. And with a close focus on forecasting, disruption, positioning and branding, Business Strategy is the perfect way to gain a handhold on this vital subject. Course Type: Business Simulation. Worth 19 CAE Credits (ASAE).
Credits
19 CAE Credits
Learning Objectives
- Learn how to conduct an external analysis of business strategy and how to identify problematic issues
- Become familiar with the strategy pyramid, as it relates to external analysis
- Learn to recognize problematic issues from internal analysis of business strategy
- Understand how to assess strategic risk and choose the right strategies to minimize that risk
- Gain insight into positioning and branding, as well as how to avoid pitfalls and manage change in the organization
- Learn why proper execution is paramount to business strategy, and how to carry out long-term business plans
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ASAE: As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for 19 credits toward your CAE application or renewal professional development requirements.